MICHAEL ARNDT
Editor, Innovation and Design, BusinessWeek
Michael Arndt is editor of BusinessWeek's innovation and design coverage. He has also covered airlines, basic manufacturing, health care and commercial real estate.
ADAM HARTUNG
Author, Create Marketplace Disruption
Columnist, Forbes.com
Lake Forest MBA Innovation Professor
Adam Hartung is Managing Partner of Spark Partners, a suburban Chicago consulting firm focused on innovation, growth strategies and achieving above-average performance. Hartung started, financed and sold three start-up companies, and is still an active angel investor.
SCOTT DAVIS
Senior Partner, Prophet Brand Strategy
Author of The Shift: The Transformation of Today's Marketers into Tomorrow's Growth Drivers
Scott Davis is Senior Partner at Prophet Brand Strategy and has more than 20 years of brand, marketing strategy, and new product development experience. He has worked with many clients, including GE, Best Buy, NBC Universal, BlueCross BlueShield, Johnson & Johnson, ExxonMobil, The Wrigley Company, Boeing, and Allstate.
BRIDGET BRENNAN
CEO, The Female Factor
Author of Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers
Bridget Brennan is a pioneer in developing business strategies that appeal to women, the world's most powerful consumers. She is the CEO of business strategy firm Female Factor, and author of Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers (Crown Business, July 2009).
RICH HORWATH
Founder and President, Strategic Thinking Institute
Author of Deep Dive: The Proven Method for Building Strategy, Focusing Your Resources and Taking Smart Action
Lake Forest MBA Strategy Professor
Rich Horwath is the founder and president of the Strategic Thinking Institute, a former chief strategy officer, and professor of strategy at Lake Forest Graduate School of Management. He is the author of four books and more than 50 articles on strategic thinking and has been profiled in business publications around the world, including Investor's Business Daily. He has helped companies such as Adidas, Alcan and Novartis increase their organizational competency in strategic thinking.
